Investments made to generate financial return, and meaningful social or environmental impact.
Innovation for sustainability leads to profit.
The traditional model of innovation is top down, driven by producers and manufacturers. Today, users and citizens are primary drivers of innovation.
“ Team of Rivals, by Doris Kearns Goodwin, Abraham Lincoln’s master class on how to assemble a team, navigate conflicting personalities and factions, and unite to successfully achieve a goal. ”
“ William Shakespeare. The plays of Shakespeare hold conflicts and timeless truths which apply to business at all levels. « Strong reasons make strong actions. » (King John) ”