Coping with 2021: how to change the sales / marketing tandem

Strategy

Companies still struggle with the alignment of their sales and marketing functions. In the current context, with the lessons of 2020 and the anticipation of 2021 and the major “shifts” in the weight of marketing in the survival and growth of businesses, there is no more time to waste, we must take time to put this strategy in place.

Online (Zoom)

AQT techno member : free
Non-member techno : $40 plus tax

AQT techno members (sales or marketing managers)
Non-member techno

Tuesday, March 23, 2021

From 10 am to 11:30 am

Online (Zoom)

Member free (techno member only)
Non-member $40 plus tax

Biographie du Conférencier

Alain spent 20 years supporting startups and lecturer at HEC Montreal, 10 years as a coach for entrepreneurs experiencing growth crises, including two at L'École d'Entrepreneurship de Beauce.

Speaker for TEC-Canada in B2B marketing and for the Institute of Leadership in Management. He has been a partner at ExoB2B since 2017 and regularly collaborates with MTLab and the DataPreneur program at the University of Montreal.

Alain Thériault / Partner and executive coach at ExoB2B