Dani Gagnon is a digital media professor, and a millennial in a primarily boomer saturated business world, who helps organizations drive business through their online presence and digital marketing. She’s chock full of insights on internet-based algorithms and how you can leverage them to better connect with target audiences.
A millennial in a primarily boomer saturated business world, Dani Gagnon is a digital media professor who helps organizations drive business growth through their online presence and digital marketing. She’s shares insights on internet-based algorithms and how you can leverage them to better connect with target audiences. Her specialty is making content interactive, clever and truly social; and framing it to reflect the things the Internet is talking about to encourage sharing and engagement.
Dani Gagnon finds innovative ways to drive business through digital marketing and ensuring organizations are being genuine throughout that process. She runs a digital marketing agency and is founder of `The Like Button` that handles social media consultations and strategies for companies across Canada.
She’s an ‘under-30 influencer’ CEO in Toronto with The GNF Group, who started her business 8 years ago, and has been making a serious impression in the social media world working with brands like CBC, Under Armour, the NDP and MasterCard already.
Gagnon is a Professor in Digital Marketing at Seneca College and teaches Social Media at Camp Tech, as well as beginner and advanced social media workshops in Toronto, and travelling to various locations for corporate training.
She was one of the keynoters at the 2017 Globe and Mail business summit described as a one-day conference of insightful sessions, proven growth strategies and innovative ideas from the country`s brightest business leaders. She`s also spoken to groups such as: the Canadians Parliament (in Ottawa), the Liberal Party of Canada, Smartserve, Bconnected, Strut, and more. A social strategist with a passion for music, Dani is also lead singer/guitarist of the internationally known punk band KINK.
This fast-paced workshop will show you how to cut through the clutter of Facebook, Instagram, Twitter and Snapchat by crafting messages that will actually reach your customers. By understanding algorithms and using innovative ideas, you’ll be able to create content that will be widely shared. Your next paid social campaign will bring in new business and could cost as little as $30.
“Everybody needs to know your brand and your story. This comes across in the content you create for the internet. Make sure it’s strong. Be genuine. Speak your truth, and the sale will come afterward. ”
“The more connected we are, the more forward-thinking the world will become.”